Privacy Policy for Syde GmbH

In this privacy policy, we inform you about the scope of processing of your personal data (hereinafter referred to only as “Data”) by Syde GmbH.

The controller for the processing of personal data in the context of this website (B.) and our general business operation (C.) according to the provisions of the General Data Protection Regulation (GDPR) is:

Syde GmbH

Am Reselager Bach 5

49401 Damme, Germany

Phone: 02202 940760

Website: https://syde.com

Email: hello@syde.com

Our data protection officer:

IITR Datenschutz GmbH, Dr Sebastian Kraska, Marienplatz 2, 80331 Munich, email@iitr.de

A.) General information concerning data processing

We process data in the context of running our website and our general business operations. This data processing also includes disclosure in the form of transmission.

For the transmission of data to the USA, the EU Commission has passed an adequacy decision, the EU-US Privacy Shield. With this decision, the Commission has certified that guarantees for the transmission of data to the USA based on the EU-US Privacy Shield agreement comply with the data protection standards in the EU. Insofar as we transfer data to the USA, we have indicated the participation of our service providers in the EU-US Privacy Shield agreement.

A detailed description of the data, purposes of processing, legal bases, recipients and transfer to third States is provided in the following list.

B.) Data processing for our website

I.) Log file

We record your visit to our website. In this context, the following data is processed: Name of each website visited, date and time of visit, quantity of data transferred, browser type and version, the operating system you use, the referrer URL (previously visited website), your IP address and the requesting provider. This is necessary in order to guarantee the security of the website. We process the data accordingly based on our legitimate interests pursuant to Art. 6 (1)(f) GDPR. The log file will be deleted after seven days unless it is required to resolve or demonstrate specific legal violations that have become known during the retention period.

II.) Hosting

Hosting involves the storage of all data processed in connection with the operation of this website. This is necessary in order to enable operation of the website. We process the data accordingly based on our legitimate interests pursuant to Art. 6 (1)(f) GDPR. To provide our website, we use the services of web hosting providers to whom we transfer the data outlined above.

III.) Establishing contact

If you establish contact with us, we will exclusively process your data (name, contact details if you provide them) and your message (including date and time) for the purpose of processing and handling your enquiry. We process this data on the basis of Art. 6 (1)(b) GDPR or Art. 6 (1)(f) GDPR to handle your enquiry.

To provide you with regular information about our company and our services, we offer a newsletter mailing. If you subscribe to the newsletter, we will process the data you provide (email address along with other voluntary information). Newsletter mailing by subscription occurs on the basis of your consent pursuant to Art. 6 (1)(a) GDPR.

Subscription to the newsletter uses the so-called double opt-in method. To prevent misuse, we will send you an email after registration asking you to confirm your registration. To retain evidence of the registration process in line with the legal requirements, your registration will be recorded. This includes storing the date and time of registration and confirmation as well as your IP address. To mail the newsletter, we use service providers to whom we transfer the data outlined above.

V.) Job applications

If you establish contact with us in order to submit your job application via email or using our application form, we will process your data (e.g. name, email address, desired place of employment if you provide these), your message and the application documents you submit exclusively for the purpose of processing and handling your job application. The legal basis for data processing is primarily Section 26 BDSG. According to this provision, data processing is permitted if it is necessary in the context of deciding whether to establish an employment relationship.

If the data is required after the end of the application process for the purposes of prosecution, data processing may occur to pursue our legitimate interests pursuant to Art. 6 (1)(f) GDPR, namely the exercise or defence of legal claims.

VI.) Website analysis and marketing

To enable the use of certain features, we use so-called cookies. These are short data packets that are stored on your device and exchanged with other providers. Some of the cookies we use are erased directly after you close your browser (so-called session cookies). Other cookies remain on your device and make it possible to recognise your browser the next time you visit (persistent cookies). Data processing on the basis of cookies solely to establish the functionality of our website is carried out on the basis of our legitimate interests pursuant to Art. 6 (1)(f) GDPR.

You can delete all cookies stored on your device and change the settings for common browsers to prevent the storage of cookies.

In this case, you may have to change certain settings again each time you visit the website and accept the restriction of some features.

We use cookies in connection with the following features:

1.) Google Analytics

We use Google Analytics, a service of Google LLC 1600 Amphitheatre Parkway Mountain View, CA 94043 USA. Google uses certain cookies for this service. The information generated by the cookie about your use of this website (including your IP address) is transferred to a Google server in the USA and stored there. We use the stored information to analyse your use of the website, to compile reports about website activity for the website operator and to perform other services associated with website use. We process the data obtained in this way based on our overriding interest in optimal marketing for our website pursuant to Art. 6 (1)(f) GDPR. Google will not link your IP address with other data held by Google under any circumstances.

We hereby note that this website uses Google Analytics with the extension “_anonymizeIp()”. This means that IP addresses will be truncated before their transfer to a server in the USA. Direct personal identification is not generally possible using the stored data. Only in exceptional cases, the full IP address will be transferred to a server in the USA and truncated there.

You may object to the collection of data at any time with future effect by using the deactivation browser add-on for Google Analytics at http://tools.google.com/dlpage/gaoptout?hl=de. You can also prevent collection by Google Universal Analytics by clicking the following link. An opt-out cookie will be set to prevent the future collection of your data when you visit this website.

Please also note the policies for the use of Google data in the Google partner network at:

http://www.google.com/intl/de/policies/privacy/partners/www.google.de/privacy_ads.html

Google is certified under:

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

You can find more information about data protection at: https://policies.google.com/privacy?hl=de&gl=de

2.) Google Ads (Google AdWords)

We use “Google Ads” (formerly Google AdWords) on our website, a service provided by Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland (hereinafter referred to as “Google”). Google Ads enables us to draw attention to our attractive offers by means of advertising on external websites. This enables us to determine how successful individual advertising measures are. These advertising materials are delivered by Google via so-called “AdServers”. We use so-called AdServer cookies for this purpose, which allow us to measure certain parameters for measuring success, such as the display of the ads or clicks by users. If you reach our website via a Google ad, Google Ads will store a cookie on your PC. These cookies usually expire after 30 days. They are not intended to identify you personally. The following information is usually stored as analysis values for this cookie: Unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions), opt-out information (marking that the user no longer wishes to be contacted). These cookies enable Google to recognize your web browser. If a user visits certain pages of an ad client’s website and the cookie stored on their computer has not expired, Google and the client will be able to tell that the user clicked on the ad and was redirected to that page. A different cookie is associated with each ad client. As a result, cookies cannot be tracked through the websites of ad clients. We ourselves do not collect and process any personal data in the advertising measures mentioned above. We only receive statistical evaluations from Google. By means of these evaluations we can recognize which of the advertising measures used are particularly effective. We do not receive any further data from the use of the advertising material, in particular we cannot identify the users on the basis of this information. Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. We have no influence on the scope and further use of the data collected by Google through the use of Google Ads. To the best of our knowledge, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you have a user account with Google and are registered, Google can assign the visit to your user account. Even if you are not registered with Google or have not logged in, there is a possibility that Google will find out and save your IP address.

We use Google Ads for marketing and optimization purposes, in particular to deliver ads that are relevant and interesting to you, to improve campaign performance reports, and to achieve fair calculation of advertising costs. This also includes our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 sentence 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. Please note that in this case you may not be able to use all the functions of our website to their full extent. You can also prevent the storage of cookies by setting your web browser to block cookies from the domain “www.googleadservices.com” (https://www.google.de/settings/ads). We would like to point out that this setting will be deleted if you delete your cookies. In addition, you can deactivate interest-related advertisements by clicking on the link http://optout.aboutads.info. Please note that this setting will also be deleted if you delete your cookies.

Third party information: Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland

Further information on data use by Google, on setting and objection possibilities as well as on data protection can be found on the following Google websites:

Privacy Policy: https://policies.google.com/privacy?hl=de&gl=de
Google Website-Statistics: https://services.google.com/sitestats/de.html

3.) Google Dynamic Remarketing

We use on our website “Google Dynamic Remarketing”, a service provided by Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland (hereinafter referred to as “Google”). Google Dynamic Remarketing enables us to show you our advertisements on your further internet use after you have visited our website. This is done by means of cookies stored in your browser, which are used by Google to record and evaluate your usage behaviour when you visit various websites. This enables Google to determine your previous visit to our website. A consolidation of the data collected in the course of remarketing with your personal data, which may be stored by Google, does not take place according to Google. In particular, according to Google, a pseudonymisation is used in remarketing.

We use Google Dynamic Remarketing for marketing and optimisation purposes, in particular to deliver ads that are relevant and interesting to you, to improve campaign performance reports and to achieve fair calculation of advertising costs. This also includes our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 sentence 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. Please note that in this case you may not be able to use all functions of our website to their full extent. You can also prevent the storage of cookies by setting your web browser to block cookies from the domain “www.googleadservices.com” (https://www.google.de/settings/ads). We would like to point out that this setting will be deleted if you delete your cookies. In addition, you can deactivate interest-related advertisements by clicking on the link http://optout.aboutads.info/?c=2&lang=EN. We would like to point out that this setting will also be deleted if you delete your cookies.

Third party information: Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Irland

Further information on the use of data by Google, on setting and objection possibilities as well as on data protection can be found on the following websites of Google:

Privacy Policy: https://policies.google.com/privacy?hl=de&gl=de
Google Website-Statistics: https://services.google.com/sitestats/de.html

4.) Google Tag Manager

We use on our website “Google Tag Manager”, a service provided by Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Ireland (hereinafter referred to as “Google”). Google Tag Manager enables us, as marketers, to manage website tags through an interface. The Google Tag Manager tool that implements the tags is a cookie-less domain and does not itself collect any personal information. Google Tag Manager triggers other tags that may collect data. Google Tag Manager does not access this data. If disabled at the domain or cookie level, it will remain disabled for all tracking tags implemented with Google Tag Manager.

Third party information: Google Ireland Limited, Google Building Gordon House, Barrow St, Dublin 4, Irland

You can find further information on data protection on the following Google websites:

Privacy policy: https://policies.google.com/privacy?hl=de&gl=de
FAQ Google Tag Manager: https://www.google.com/intl/de/tagmanager/faq.html
Terms of use Google Tag Manager: https://www.google.com/intl/de/tagmanager/use-policy.html

5.) Facebook Connect

On our website we use “Facebook Connect”, a service of Facebook Inc, 1601 S California Ave, Palo Alto, California 94304, USA (hereinafter referred to as: “Facebook”). Facebook Connect facilitates registration for services on the Internet. Instead of using a registration mask on our website, you can enter your login data for Facebook and then use our services. By using “Facebook Connect”, your web browser automatically establishes a direct connection with the Facebook server. For registration you will be redirected to the Facebook page. There you can log in with your usage data. Through this, your user account on Facebook is linked to our service. We have no influence on the further use of data collected by Facebook through the use of Facebook Connect. To our knowledge, Facebook receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you have a user account with Facebook and are registered, Facebook can assign the visit to your user account. Even if you are not registered with Facebook or have not logged in, it is possible that Facebook will find out and store your IP address and, if necessary, other identifying features.

We use Facebook Connect to make the registration and login process easier and faster for you. The legal basis is Art. 6 para. 1 sentence 1 lit. a) GDPR (consent). You can prevent processing of the above information by Facebook by using our registration mask and not using Facebook Connect.

In addition, Facebook has submitted to the privacy shield agreement concluded between the European Union and the USA and has certified itself. As a result, Facebook has committed itself to comply with the standards and regulations of European data protection law. You can find more detailed information in the entry linked below: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Third Party Information: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. For more information about the third party’s privacy practices, please visit the Facebook website below: https://www.facebook.com/about/privacy

6.) Facebook Custom Audiences

We use “Facebook Custom Audiences” on our website, a remarketing tool of Facebook Inc, 1601 S California Ave, Palo Alto, California 94304, USA (hereinafter referred to as “Facebook”). Facebook Custom Audiences enables us to display interest-based advertisements, so-called “Facebook Ads”, to visitors to our website as part of a visit to the social network Facebook or as part of a visit to other websites that also use Facebook Custom Audiences. By using “Facebook Custom Audiences” your web browser automatically establishes a direct connection with the Facebook server. We have no influence on the scope and further use of the data collected by Facebook through the use of Facebook Custom Audiences. To the best of our knowledge, Facebook receives the information that you have called up the relevant part of our website or clicked on an advertisement from us. If you have a user account with Facebook and are registered, Facebook can assign the visit to your user account. Even if you are not registered with Facebook or have not logged in, it is possible that Facebook will find out and store your IP address and, if necessary, other identifying features.

We use Facebook Custom Audiences for marketing and optimization purposes, in particular to display ads that are relevant and interesting for you, and to improve our offer and make it more interesting for you as a user. The legal basis is Art. 6 para. 1 sentence 1 lit. a) GDPR (consent).

The deactivation of Facebook Custom Audiences is also possible for logged-in users at https://www.facebook.com/settings/?tab=ads#_. You can also deactivate cookies that are used for reach measurement and advertising purposes via the following websites:

Please note that this setting is also deleted when you delete your cookies.

Third Party Information: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

For more information about the third party’s privacy practices, please visit the Facebook website below: https://www.facebook.com/about/privacy

7.) Facebook-Pixel

We use “Facebook pixels” on our website, a service of Facebook Inc, 1601 S California Ave, Palo Alto, California 94304, USA (hereinafter referred to as “Facebook”). Facebook Pixel enables Facebook to display our ads on Facebook, so-called “Facebook Ads”, only to those Facebook users who were visitors to our website, especially those who have shown interest in our online offerings or in certain topics or products. Facebook pixels enable us to check whether a user was redirected to our website after clicking on our Facebook Ads. Among other things, Facebook Pixel uses cookies, i.e. small text files that are stored locally in the cache of your web browser on your end device. If you are logged in to Facebook with your user account, the visit to our online offer is noted in your user account. The data collected about you is anonymous to us, so we cannot draw any conclusions about the identity of the user. However, this data can be linked by Facebook with your user account there. We have no influence on the scope and further use of data collected by Facebook through the use of Facebook pixels. To the best of our knowledge, Facebook receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you have a user account with Facebook and are registered, Facebook can assign the visit to your user account. Even if you are not registered with Facebook or have not logged in, it is possible that Facebook will find out and store your IP address and, if necessary, other identifying features.

We use Facebook pixels for marketing and optimization purposes, in particular to display ads on Facebook that are relevant and interesting for you, thus improving our offer, making it more interesting for you as a user and avoiding annoying ads. The legal basis is Art. 6 para. 1 sentence 1 lit. a) GDPR (consent).

You can revoke your consent to the aforementioned collection by Facebook pixels and the use of your data for the display of Facebook ads at any time. You can make settings regarding which types of ads are displayed to you within Facebook on the following Facebook website: https://www.facebook.com/settings?tab=ads. Please note that this setting will be deleted if you delete your cookies. In addition, you can deactivate cookies that are used for reach measurement and advertising purposes via the following websites:

We would like to point out that this setting is also deleted when you delete your cookies.

In addition, Facebook has subjected itself to the privacy shield agreement concluded between the European Union and the USA and has certified itself. As a result, Facebook undertakes to comply with the standards and regulations of European data protection law. You can find more detailed information in the entry linked below: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Third Party Information: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

For more information about the third party’s privacy practices, please visit the following Facebook website: https://www.facebook.com/about/privacy. Information about Facebook pixels can be found on the following Facebook website: https://www.facebook.com/business/help/651294705016616.

8.) LinkedIn Analytics

We use “LinkedIn Analytics” on our website, a service provided by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (hereinafter referred to as: “LinkedIn”). LinkedIn Analytics stores and processes information about your user behaviour on our website. LinkedIn Analytics uses cookies for this purpose, among other things, i.e. small text files that are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use LinkedIn Analytics for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. Through the statistical evaluation of user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. We would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also prevent LinkedIn from collecting the aforementioned information by setting an opt-out cookie on one of the websites linked below:

We would like to point out that this setting is deleted when you delete your cookies. You can object to the collection and forwarding of personal data or prevent the processing of such data by deactivating the execution of Java-Script in your browser. In addition, you can prevent the execution of Java-Script code as a whole by installing a Java-Script blocker (e.g. https://noscript.net/ or https://www.ghostery.com). We would like to point out that in this case you may not be able to use all functions of our website to their full extent.

In addition, LinkedIn has submitted to the Privacy Shield Agreement concluded between the European Union and the USA and has been certified. LinkedIn thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry: https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active

Third Party Information: LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. For more information about the Third Party Provider’s privacy practices, please visit the following website: https://www.linkedin.com/legal/privacy-policy

9.) Marketing Solutions (früher LinkedIn Ads)

We use “Marketing Solutions (formerly LinkedIn Ads)” on our website, a service provided by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland (hereinafter referred to as “Marketing Solutions”). Marketing Solutions stores and processes information about your user behaviour on our website. Marketing Solutions uses cookies, i.e. small text files which are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use Marketing Solutions for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

Third Party Information: LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland. For more information about the third party’s privacy practices, please see the following web page: https://www.linkedin.com/legal/privacy-policy

10.) Twitter Ads

We use “Twitter Ads” on our website, a service of Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland (hereinafter referred to as: “Twitter”). Twitter Ads stores and processes information about your user behaviour on our website. Among other things, Twitter Ads uses cookies for this purpose, i.e. small text files that are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use Twitter Ads for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. We would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also prevent the collection of the above-mentioned information by Twitter by setting an opt-out cookie on one of the websites linked below:

In addition, Twitter has submitted to the privacy shield agreement concluded between the European Union and the USA and has certified itself. This means that Twitter has committed itself to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active

Third Party Information: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland. For more information about the third party’s privacy practices, please visit the following website: https://twitter.com/de/privacy

11.) Twitter Analytics

We use “Twitter Analytics”, a service of Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland (hereinafter referred to as: “Twitter”) on our website. Twitter Analytics stores and processes information about your user behaviour on our website. Twitter Analytics uses cookies, i.e. small text files that are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use Twitter Analytics for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. We would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also prevent the collection of the above-mentioned information by Twitter by setting an opt-out cookie on one of the websites linked below:

12.) Twitter Button

We use “Twitter Button” on our website, a service of Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland (hereinafter referred to as: “Twitter”). Twitter Button stores and processes information about your user behaviour on our website. Twitter Button uses cookies, i.e. small text files which are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use Twitter Button for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. We would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also prevent the collection of the above-mentioned information by Twitter by setting an opt-out cookie on one of the websites linked below:

13.) Twitter Conversion Tracking

We use “Twitter Conversion Tracking” on our website, a service provided by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland (hereinafter referred to as: “Twitter”). Twitter Conversion Tracking stores and processes information about your user behavior on our website. Twitter Conversion Tracking uses cookies, i.e. small text files that are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use Twitter conversion tracking for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. We would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also prevent the collection of the above-mentioned information by Twitter by setting an opt-out cookie on one of the websites linked below:

14.) Twitter Syndication

We use “Twitter Syndication”, a service of Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07 Ireland (hereinafter referred to as: “Twitter”) on our website. Twitter Syndication stores and processes information about your user behaviour on our website. Twitter Syndication uses cookies, i.e. small text files that are stored locally in the cache of your web browser on your end device and which enable an analysis of your use of our website.

We use Twitter Syndication for marketing and optimization purposes, in particular to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. By statistically evaluating user behaviour, we can improve our offer and make it more interesting for you as a user. This is also our legitimate interest in the processing of the above data by the third party provider. The legal basis is Art. 6 para. 1 p. 1 lit. f) GDPR.

You can prevent the installation of cookies by deleting existing cookies and deactivating the storage of cookies in the settings of your web browser. We would like to point out that in this case you may not be able to use all functions of our website to their full extent. You can also prevent the collection of the above-mentioned information by Twitter by setting an opt-out cookie on one of the websites linked below:

In addition, Twitter has submitted to the privacy shield agreement concluded between the European Union and the USA and has been certified. Twitter thereby undertakes to comply with the standards and regulations of European data protection law. Further information can be found in the entry linked below: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active

15.) Hubspot

We use Hubspot for our online marketing activities.

Among other things, this includes:

Email marketing (newsletter/info mail, as well as automated mailing, for example for providing downloads)
Social media publishing & reporting
Reporting (e.g. traffic sources, access, etc.)
Contact management (e.g. user segmentation & CRM)
Contact forms

On our website, we allow visitors to find out more about our company, download content and provide their contact details and other demographic information.

This information is stored on servers of our software partner HubSpot. It can be used by us for contacting visitors to our website and identifying which of our company’s services are of interest for them. All information collected by us is subject to this data protection provision. We use all information collected solely for optimizing our marketing.

HubSpot is a software company from the USA with a subsidiary in the Republic of Ireland.

Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Republic of Ireland, Telephone: +353 1 5187500.

HubSpot is certified under the terms and conditions of the ‘EU – U.S. Privacy Shield Framework‘ and subject to the TRUSTe ’s Privacy Seal and the ‘US – Swiss Safe Harbor’ Framework.

More information about HubSpot’s privacy policy »
More information from HubSpot with regard to EU data protection provisions
You can find more information about cookies used by HubSpot here & here »

16.) VG Wort

We use “session cookies” from VG Wort, Munich, to measure access to texts in order to determine the probability of copying. Session cookies are small units of information that a provider stores in the main memory of the visitor’s computer. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the period of storage. Session cookies cannot store other data. These measurements are performed by INFOnline GmbH according to the Scalable Central Measurement Method (SZM). They help to determine the copying probability of individual texts for the remuneration of legal claims of authors and publishers. We do not collect personal data via cookies.

Many of our pages are equipped with JavaScript calls, which we use to report accesses to the Verwertungsgesellschaft Wort (VG Wort). In this way, we enable our authors to participate in the distributions of VG Wort, which ensure the legal remuneration for the use of copyright-protected works in accordance with § 53 UrhG.

A use of our offers is also possible without cookies. Most browsers are set in such a way that they automatically accept cookies. However, you can deactivate the storage of cookies or set your browser to inform you as soon as cookies are sent.

Our website and our mobile web offer use the “Scalable Central Measurement Method” (SZM) of INFOnline GmbH (https://www.infonline.de) for the determination of statistical parameters to determine the copy probability of texts.

Anonymous measured values are collected in the process. The access number measurement uses alternatively a session cookie or a signature, which is generated from vari

ous automatically transmitted information of your browser, for the recognition of computer systems. IP addresses are only processed in anonymised form.

The procedure was developed in compliance with data protection. The sole aim of the procedure is to determine the probability of individual texts being copied.

At no time are individual users identified. Their identity always remains protected. You will not receive any advertising via the system.

The data processing is carried out due to our predominant legitimate interest in the determination of legal claims of authors and publishers in accordance with Art. 6 para. 1 f) GDPR.

VII.) Embedding external content

We use external dynamic content to optimise the display and services on our website. When visiting the website, a query is automatically relayed to the server of the relevant content provider via API to transmit certain log data (e.g. the user’s IP address). The dynamic content is then transmitted to our website and displayed there.

We use external content in connection with the following features:

Embedding Vimeo videos

On our website, we have embedded videos from the portal Vimeo of Vimeo, Inc., 555 West 18th Street, New York, New York 10011, USA. When playing the videos, log data is transmitted to the servers of Vimeo in the USA. This processing occurs on the basis of our overriding legitimate interest in the optimal marketing of our services pursuant to Art. 6 (1)(f) GDPR.

You can find more information at: https://vimeo.com/privacy

C.) Data processing for our general business operation

I.) Processing of data concerning our suppliers and providers

1.) Procurement and purchasing

During the procurement and purchasing of products and services for our company, we process the following data of our suppliers and providers: Contact details for the contact person, company, name, address, phone number, fax number, e-mail address, IBAN, tax number, creditor number.

Data processing occurs to perform the contract on the basis of Art. 6 (1)(b) GDPR.

In the context of payment handling and tax claims, we transfer the data required in the individual case to the payment provider engaged with settlement, our accounting service and our tax advisor.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

2.) Provider support

When placing orders with external providers or collaborating with external providers, we process the following data of the provider or its employees: Contact details for the provider’s contact person, contact details for the provider’s employees, company, name, address, phone number, fax number, e-mail addresses, IBAN, tax number and scope of services ordered.

Data processing occurs to perform the contract on the basis of Art. 6 (1)(b) GDPR.

In the context of payment handling and tax claims, we transfer the data required in the individual case to the payment provider engaged with settlement, our accounting service and our tax advisor.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

II.) Data processing concerning interested parties and employees

1.) Applicant management

In association with our applicant management, we process the following data concerning applicants: Name, address, date of birth, phone number, e-mail address, religious affiliation, photo if relevant, marital status, number of children, professional qualifications, schooling and school certificates and job references.

We process your data exclusively for the purposes of processing and handling your application. The legal basis for data processing is primarily Section 26 BDSG. According to this provision, data processing is permitted if it is necessary in the context of deciding whether to establish an employment relationship.

If your application is successful, your data will be transferred to your personnel file.

We will retain the data of unsuccessful applicants for a period of no more than six months after the end of the application process and then delete it.

The reason for data processing after the conclusion of the application process is the need for comprehensive documentation of the application process for the exercise and/or defence of labour law claims by former applicants. The legal basis for this data processing is our overriding legitimate interest in full legal defence pursuant to Art. 6 (1)(f) GDPR.

If you expressly consent to be included in our applicant pool during the application process, data processing will occur after the outlined period. This data processing occurs on the basis of your consent pursuant to Art. 6 (1)(a) GDPR. The data will be deleted after 12 months at the latest.

2.) Employee data

During the course of employment and to establish the employment relationship, we process the following data concerning you:

Master data: Name, address, gender, date of birth, place of birth, phone number, e-mail address, photo were relevant, personnel number;
Marital status, children, religious affiliation, nationality;
Contract data: Start/end of employment, type of position, level of employment
Organisation data: Job description, supervisor, location
Business contact data and communication data
Profile data: professional qualifications and schooling, school certificates and job references, other qualifications, work permit
Wage and wage payment data: Salary, variable wage components, bonuses, tax class, tax ID, health insurance, bank details, social security number, wage garnishment, supporting documents relevant for remuneration, private retirement provisions,
Working hours, absence periods and reasons for absence (holiday, illness etc.), releases;
Access rights to IT systems and data processing operations, log data concerning use of communications and data processing systems, photos for the company website, video recordings of training videos and joint meetings
Where relevant, data about health and integration management: severe disability status, occupational health examinations
Organisation data and administrative data about your position in the company and job as well as log data collected and processed about the operation and use of data processing facilities and data processing methods.
T-shirt and shoe size

In the context of payment handling and tax claims, we transfer the data required in the individual case to the payment provider engaged with settlement, our accounting service and our tax advisor.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

The legal basis for data processing in connection with your employment relationship is Art. 88 GDPR in conjunction with Section 26 BDSG.

Insofar as data is collected that is not directly required for the performance of the employment relationship, this data processing occurs based on our overriding legitimate interest in a properly functional organisational and administrative structure pursuant to Art. 6 (1)(f) GDPR.

III.) Data processing concerning customers and partners

1.) Agency services

Our services include customer advisory, workshops, training, website, interface and web shop creation, migration, security and auditing as well as maintenance by our agency.

As part of these services, we process the following data concerning our customers and their external providers where necessary for the purpose of customer acquisition, order execution and customer support: Company, address, phone number, fax number, e-mail address, first name and last name of employees and their business contact details, data about the services rendered, data about order execution, customer feedback, payment data and content data for payment specification.

In the context of payment handling and tax claims, we transfer the data required in the individual case to the payment provider engaged with settlement, our accounting service and our tax advisor.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

Data processing occurs to perform the contract on the basis of Art. 6 (1)(b) GDPR.

2.) Product sales

We offer the following services to our customers: Shop support, product marketing, sale of products including pre-sales, sales, support and return handling.

During order execution and subsequent support, we process the following data concerning our customers: Company, address, IP address, e-mail address, data concerning the product purchased, first name and last name of employees and their business contact details, support data, customer feedback, payment data and content data for payment specification.

In the context of payment handling and tax claims, we transfer the data required in the individual case to the payment provider engaged with settlement, our accounting service and our tax advisor.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

Data processing occurs to perform the contract on the basis of Art. 6 (1)(b) GDPR.

3.) Product support

We offer various support services. These services cover products that our customers purchased in our shop, products that we manage in collaboration with other companies and free products that we provide for marketing purposes.

When providing our support services, we process the following data concerning our customers: Name, email address and other contact details provided by the user, information about the product, payment data and content data for payment specification where relevant, access data provided for the user’s website, personal data from the user’s shop that can be accessed in this manner where relevant, log files of visitors to the customer’s website.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

This data processing occurs on the basis of your consent pursuant to Art. 6 (1)(a) GDPR.

4.) Product creation and maintenance

We create and maintain proprietary products in partnerships with external providers, or contribute to the ongoing development of such products or offer technical support.

To perform these services, we process the data of our partners, and when providing support we may also process the data of our partners’ customers. We process the following data concerning our partners: Company, last name, first name, address, IP address, e-mail address, data concerning the product, feedback, payment data and content data for payment specification.

When providing support, we process the following data concerning our partners’ customers: E-mail address, name, contact details, access data provided by the customer for the customer’s website and personal data from the customer’s website that can be accessed in this manner where relevant.

In connection with our internal company processes, we use various programs and providers to whom we transfer the data outlined above.

If data is transferred to the USA in this context, preservation of an appropriate level of data protection is guaranteed by recipient participation in the EU-US Privacy Shield agreement.

Data processing occurs to perform the contract on the basis of Art. 6 (1)(b) GDPR.

D.) Duration of data storage

We only store personal data as long as this is required for the purposes of processing or until you withdraw your consent. If statutory retention obligations must be observed, the storage period before erasing certain data may be up to 12 years regardless of the purpose of processing, depending on the date of the relevant tax assessment. (counting from the end of the relevant procedure in each case)

E.) Your rights as a data subject

I.) Access to information

On request, you can obtain access to information concerning all personal data we have stored concerning you at any time.

II.) Rectification, erasure, restriction of processing (blocking), objection

If you no longer agree with the storage of your personal data or if this data has become inaccurate, we will act according to your instructions to erase or block your data or undertake the necessary corrections (insofar as this is possible according to the applicable law). The same applies for restrictions to our future processing of data.

III.) Data portability

On request, we will provide you with your data in a structured, commonly used and machine-readable format so that you can transmit the data to another controller if you wish.

IV.) Right to lodge a complaint

You have the right to lodge a complaint with the responsible supervisory authority: (https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html).

After granting consent, you can withdraw your consent at any time with future effect. Withdrawing your consent does not affect the legality of processing carried out before it is withdrawn.

VI.) Restrictions

Data which does not allow us to personally identify the data subject, for instance data that is anonymised for analytical purposes, are not covered by the rights listed above. Access to information, erasure, blocking, rectification or transfer to another company are possible for this data if you provide us with additional information that enable us to carry out identification.

VII.) Exercising your rights as a data subject

For questions concerning the processing of your personal data, for access to information, rectification, blocking, objection or erasure of data or to request transfer of data to a different company, please contact hello@syde.com.

Privacy Policy for Syde GmbH

A.) General information concerning data processing

B.) Data processing for our website

I.) Log file

II.) Hosting

III.) Establishing contact

IV.) Newsletter

V.) Job applications

VI.) Website analysis and marketing

1.) Google Analytics

2.) Google Ads (Google AdWords)

3.) Google Dynamic Remarketing

4.) Google Tag Manager

5.) Facebook Connect

6.) Facebook Custom Audiences

7.) Facebook-Pixel

8.) LinkedIn Analytics

9.) Marketing Solutions (früher LinkedIn Ads)

10.) Twitter Ads

11.) Twitter Analytics

12.) Twitter Button

13.) Twitter Conversion Tracking

14.) Twitter Syndication

15.) Hubspot

16.) VG Wort

VII.) Embedding external content

C.) Data processing for our general business operation

I.) Processing of data concerning our suppliers and providers

1.) Procurement and purchasing

2.) Provider support

II.) Data processing concerning interested parties and employees

1.) Applicant management

2.) Employee data

III.) Data processing concerning customers and partners

1.) Agency services

2.) Product sales

3.) Product support

4.) Product creation and maintenance

D.) Duration of data storage

E.) Your rights as a data subject

I.) Access to information

II.) Rectification, erasure, restriction of processing (blocking), objection

III.) Data portability

IV.) Right to lodge a complaint

V.) Right to withdraw consent with future effect

VI.) Restrictions

VII.) Exercising your rights as a data subject